b-plus mobile control GmbH, system partner for the automation of mobile machinery, continues to pursue international expansion in regions with growing demand for robust, ISOBUS-enabled control systems. CAN Automotion, a Melbourne-based specialist in automation and control technology, serves as the company’s key distribution partner for Australia and New Zealand.

Deeply rooted in the Australian market, CAN Automotion brings strong engineering expertise in ISOBUS, precision farming and complex control systems. “We are seeing increasing demand in Australia for reliable and compact control solutions for ISOBUS applications – particularly in smart farming and precision agriculture,” said Madhusudan Giri, CEO of CAN Automotion. “With b-plus products, we have the right tools to support our customers in digitizing their machinery fleets.”

At b-plus, the partnership is viewed as a cornerstone of its global growth strategy. Harald Bügel, Managing Director of b-plus mobile control GmbH, emphasized: “With CAN Automotion, we have a strong partner on the ground who understands our solutions and the specific needs of the Australian market. This collaboration enables us to provide machinery manufacturers in the region with high-performance control and display technology.”

Both companies were present with their own booths at FutureAg 2025. b-plus showcased its latest control systems, operating elements and ISOBUS solutions for mobile machines, while CAN Automotion presented a broad portfolio of components for smart farming – including b-plus products. The handshake photo opportunity between the company representatives underscored their shared goal: bringing advanced automation technology to the future of Australian agriculture.